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Smudge Rabbit
Smudge Rabbit has discovered his true calling: watching sleeping dogs lie. It's a niche (and very relaxing) hobby, but someone's got to appreciate the art form. He’s become a master at spotting the perfect dozy pose.When not quietly applauding a golden retriever’s afternoon nap, Smudge loves catching up with his cousin, Smudge Apricot Rabbit, a budding nap consultant with top marks in cosy corners and gentle snoring.Together, they’re working out the best way to catch 40 winks – are you ready to help?- from $6.90
$23.00- from $6.90
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Blossom Silver Bunny 'Bloom'
Silver Bunny 'Bloom' starts each morning with a swim. Lake, loch, or lido – as long as it’s open water and bracing in temperature, she’s in. (She claims it \"sharpens the whiskers\".) To look at her you'd expect spa days and herbal teas. But no – she prefers the thrill of a foggy dip at dawn. She’s even invented her own stroke using her ears as propellers! Afterwards, she wraps up in a woolly towel, jots down her split times, and insists it’s “not competitive” – though she’s absolutely racing the ducks.- from $7.50
$25.00- from $7.50
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Sky Dragon
Sky Dragon has taken up a rather niche side hustle as the official ‘midnight storyteller’ for mountaintop campers. With a swish of her tail and a twinkle in her eye, she spins tales of ancient heroes, lost treasures, and forgotten caves.When she’s not keeping adventurers wide-eyed by starlight, she’s swapping fables with her globetrotting pal, Wanderlust Elly. Between the two of them, fact-checking is… flexible.Pack marshmallows. You’ll need them.- $21.00
$70.00- $21.00
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Maya Octopus
With eight elegant arms and a penchant for harmony, Maya Octopus conducts her choir of birdlings with grace and gusto.Seaside Rock Flock isn’t the easiest vocal group to manage, but Maya’s as patient as the tide (and just as steady). With rhythm in her arms and salt in the air, she’s scouting for her next star. Are you down for a recital?- from $9.90
$33.00- from $9.90
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Bashful Giraffe
Tall and a touch unsteady, it was a surprise when Bashful Giraffe decided to become the world’s first 16-foot-tall gymnast. With a soft spot for dramatics (and no need for a patterned leotard), she’s found herself the centre of a rhythmic gymnastics troupe. Sadly, she still struggles with the hula hoop, and you’ll often see her wrapped up in ribbons. Would you mind helping her detangle?- $9.90
$33.00- $9.90
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Amuseables Moon
You just can’t keep Amuseables Moon quiet. Whether it’s humming unawares during an exam, whistling during someone’s free kick or belting out Sinatra at the beach, he’s always in his own little world – and he loves it!As an extensive traveler he’s developed eclectic tastes – opera, hard rock (obviously), bossa nova. Disco’s his favorite, though – the iconic mirror ball was allegedly his brainchild.He loves a good collab, too. When duetting with Amuseables Ukulele, he’s totally in his element.- $9.90
$33.00- $9.90
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The Sky Dragon Book
A thrilling tale of friendship and courage, The Sky Dragon will delight little readers. When Sparky Dragon soars high and gets lost, his pals need to help him get safely home. A stunning hardback with rich illustrations, bouncing rhymes and magical twists, The Sky Dragon makes a fabulous gift.- $5.40
$18.00- $5.40
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Squawkatoo
With feathers like a sunset and a flair for fruity concoctions, fabulous flapper Squawkatoo is legendary for her beach party café! Renowned for shaking up a mean mocktail or two, she keeps the whole crew hydrated and on their toes – thanks to her great taste in music. Squawk This Way by The Budgees, anyone?She’s the shaker queen, diva of garnish and never serves anything without a paper umbrella (non-negotiable).Whether she’s rustling up a pineapple fizz or teaching the Amuseables to salsa, Squawkatoo brings color, charisma and a whole lot of fun.- $10.50
$35.00- $10.50
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Little Snake Bag Charm
Little Snake Bag Charm is ready to slither along on every adventure. In tousled green and cream fur with embroidered facial features, this smiling serpent has a silver claw clip and Jellycat tag to attach to any bag for a ride-along reptile.- $8.40
$28.00- $8.40
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Little Pup Bag Charm
Looking for a lift? Featuring a silver clasp, soft ears and tiny paws, Little Pup Bag Charm is a tribute to the Jellycat Post Office’s unofficial customer-welcomer – and official mood-booster – Little Pup himself. Attach wherever you fancy a little bounce (and a lot of fun!).- $8.40
$28.00- $8.40
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Little Pig Bag Charm
Don’t be fooled by the dainty trotters and tiny snout – the Little Pig Bag Charm packs plenty of personality! With super-soft fur, a curly tail, and a sturdy silver clip, it’s the ideal companion for everyday adventures. Modeled after Little Pig – wrestling enthusiast and all-round underdog – this miniature version is made for fans who like their accessories with a bit of attitude (and a lot of charm).- $8.40
$28.00- $8.40
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Little Lamb
Don’t be fooled by the dainty hooves and buttercream fleece – Little Lamb lives for speed. Specifically, bobsleigh. (“Gravity does most of the work,” she insists.)She’s part of a two-Jelly team with Winter Puppy, the only Jelly whose need for speed is (maybe) greater than her own. The dream? Olympic gold!Between races, she’s watching replays with meticulous notes and the odd biscuit (“for fuel”).- $7.50
$25.00- $7.50
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If I Were A Dragon Board Book
Set off on a flight of delight with If I Were A Dragon! Little ones can play pretend and imagine having wonderful wings, scales and claws! This chunky board book has a cheeky fluffy tail and fabulous colorful feely pages!- $4.80
$16.00- $4.80
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Gordy Guinea Pig
Gordy Guinea Pig believes in living life to a slow, quiet rhythm. Mornings are for stretches and nibbles; evenings are for dedicated snoozing (with regular breaks for midnight snacks). The upside of taking things at such a gentle pace? All the more time for observation! Gordy's always the first to spot the tiny changes others miss: new patches of sunlight, slightly softer spots on the rug, your brand-new haircut... So don't be fooled: his outward calm belies a brain that runs at a much faster pace!- $10.50
$35.00- $10.50
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Fluffy Whale
Fluffy Whale is a Sunday league goalkeeper – and proud of it. The gloves are three sizes too small, the pitch is mostly puddles, and his team hasn’t won a match in years. But none of that matters. He just loves diving around.His pre-match ritual of two sardines and a stretch are yet to prove effective, but with a bit of coaching from Amuseables Sports Football, he’s convinced he’ll make it pro (his coach is less convinced).If you can’t find Fluffy on the goal line, you’ll find him tangled in the net, waiting for someone to untie him.- $6.00
$20.00- $6.00
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Fluffy Starfish
Fluffy Starfish is a five-armed arcade champion. She and best friend Fluffy Octopus have held the record on Whelk Invaders for six months running, and it’s not hard to see why… She’s got a real eye for patterns (helpful when dodging coral in Crustacean Cascade) and a sixth sense for spotting fake tokens. Fluffy Octopus handles the moral support. Starfish handles strategy. Most days, you’ll find them perched by the prize counter, (multiple) arms full of (multiple) tickets – and absolutely no intention of going home just yet!- $6.00
$20.00- $6.00
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Fluffy Octopus
Get a wriggle on with Fluffy Octopus! This lavender sweetie is bright-eyed, smiley and cloudy-soft, with cute chunky arms to squidge and snuggle. Pop an octopus in your pocket, and any time you need a hand, you'll have eight right there!- $6.00
$20.00- $6.00
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Fluffy Crab
Fluffy Crab is hopping out of the rockpool to wave hello with those soft squidgy claws! This snuggly beach scamp is so, so happy, with a sweet stitchy smile and shiny black eyes. Adorably apricot, this kooky crab is a gorgeously goofy gift.- $6.00
$20.00- $6.00
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Clyde Capybara
Clyde Capybara goes through life somewhere between unhurried and horizontal. Midway through his gap year (though he’s in no rush to define ‘midway’), he’s perfected the art of the nap and is currently learning the panpipes. Ask his plans, and he’ll give you a dreamy, half-lidded look. “Just seeing where the river takes me.” (For those on the move, there’s the Clyde Capybara Bag Charm: small enough to clip on and take anywhere, no passport required.)- $15.00
$50.00- $15.00
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Chip Seagull
Watch out for your fish supper – Chip Seagull is on the streets! You can’t miss him. He’s got a huge beak, he’s built like a liner and his hair screams 80’s punk rock. He’s currently on a catering course at a college in West London.In his free time, Chip likes to travel with Bartholomew Bear and Bashful Bunny. He’s a hawk when it comes to spotting those cheap flights.He doesn’t say a lot.- $10.50
$35.00- $10.50
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Timmy Turtle Bag Charm
This bag charm is the ideal accessory for when everyone’s just a bit too peppy. Featuring a stitched shell and silver clip, it’s inspired by our much-loved, slightly testy turtle – because who says pick-me-ups have to be perky?Timmy Turtle agrees. In fact, he’s quite possibly the grumpiest Jellycat in the whole troupe. It’s not that he wakes up on the wrong side of the bed; it’s just that life is full of things that are pretty annoying. Noisy cinemas, DIY projects, Christmas shopping…Get to know him, though, and you’ll discover a softer side under that shell.
- $9.00
$30.00- $9.00
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Timmy Turtle Bag
The Timmy Turtle Bag is charmingly grumpy, with a textured beige tum and embroidered green shell. The strong webbed strap will keep Timmy safe riding on a shoulder. With a silver zipper, Jellycat tag and protective beige satin lining, this bag holds everything but grudges!
- $21.00
$70.00- $21.00
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Smudge Rabbit Tote Bag
Turn heads as you bound into town with the Smudge Rabbit Tote Bag. This rich oatmeal bag has comfy fuzzy handles and a stunning lop-eared bunny head. Soft but sturdy, with a cotton lining and silver zipper with Jellycat tag, it's the kookiest way to carry your things.
- $27.00
$90.00- $27.00
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